Speed and SEO 11 min read
How to Audit Shopify Apps That Slow Down Your Store
Audit the Shopify apps that slow down your store: list what each one loads, measure its cost, find leftover code, then keep, replace or remove it.
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Blog
Notes on Shopify, WooCommerce, WordPress and AI.
Practical guides on store speed, SEO, tracking, migrations, custom features and automation, written from real Shopify, WooCommerce and WordPress projects.
I write about problems I run into on real projects. Posts are drafted with AI assistance, then checked and edited by me before they go live. How posts are checked RSS feed
Latest posts
Planning and hiring 7 min read
Black Friday Readiness Checklist for Shopify and WooCommerce
A technical Black Friday readiness checklist for Shopify and WooCommerce: speed, checkout and discount tests, tracking, hosting, code freeze and rollback.
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AI and automation 5 min read
AI Product Descriptions for Shopify Without Hurting SEO
A safe workflow for writing Shopify product descriptions with AI: structured facts in, a strict prompt, human review, bulk publishing you can undo, and measurement.
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Planning and hiring 6 min read
Custom Shopify App Development Cost: What Drives the Price
Custom Shopify app development cost depends on scope, integrations, data, admin screens, testing and upkeep. Learn what drives it and what a good quote includes.
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Planning and hiring 6 min read
How to Hire a Shopify Developer: A Practical Checklist
How to find, vet and brief a Shopify developer: what to check in their work, questions to ask, red flags, safe store access and how to run a small paid trial.
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Tracking and analytics 7 min read
Shopify GA4 Ecommerce Tracking: How to Audit It Properly
Can you trust your Shopify GA4 ecommerce tracking? Find every tracking source, test events with a real checkout, catch duplicate purchases and reconcile revenue.
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Speed and SEO 8 min read
Shopify Store Slow on Mobile? How to Find the Real Cause
Diagnose a slow Shopify store on mobile: read Core Web Vitals, find heavy apps and scripts, fix the hero image and fonts, then re-test in a sensible order.
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Planning and hiring 5 min read
Shopify vs WooCommerce: How to Choose for Your Store
Shopify vs WooCommerce: compare who maintains the store, total cost, customization, checkout, SEO and growth, then use six questions to decide which fits.
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WooCommerce 6 min read
WooCommerce Slow Checkout and Admin: Causes and Fixes
Why is your WooCommerce checkout or admin slow? Measure server time first, then check hosting, object cache, order storage, cron and plugins, and fix in order.
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Shopify 7 min read
WooCommerce to Shopify Migration Without Losing Your SEO
A practical plan for a WooCommerce to Shopify migration that protects SEO: URL mapping, 301 redirects, metadata, a launch checklist and monitoring.
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